Beyoncehas teased her new adidas X Ivy Park collection Icy Park. According toWWD, the new line features apparel, footwear, and accessories that combine “alpine-inspired elements with classic streetwear references."
The Icy Park campaign featuresGucci Mane,Hailey Bieber,Kaash Paige, and modelsAkesha Murray,Shi Gray, andKyla Coleman.
This marks the third iteration of the singer's Ivy Park collection. The first Ivy Park collection under adidas debuted in January 2020.